Psychology & Human Behavior

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"Nothing in life is as important as you think it is while you are thinking about it." Daniel Kahneman & Amos Tversky

"Nothing in life is as important as you think it is while you are thinking about it." Daniel Kahneman & Amos Tversky

How Our Minds Trick Us: The Illusion of Importance

How Our Minds Trick Us: The Illusion of Importance "Nothing in life is as important as you think it is while you are thinking about it."...

Psychology & Human Behavior

Apr 183 min read

Why Visionaries Face Opposition from Mediocre Minds

Why Visionaries Face Opposition from Mediocre Minds

Why Visionaries Face Opposition from Mediocre Minds

"Great spirits have always encountered violent opposition from mediocre minds." — Albert Einstein Why? Because mediocrity fears greatness.

Psychology & Human Behavior

Apr 64 min read

"A choice architect has the responsibility for organizing the context in which people make decisions." Richard H. Thaler & Cass R. Sunstein, Nudge (2008)

"A choice architect has the responsibility for organizing the context in which people make decisions." Richard H. Thaler & Cass R. Sunstein, Nudge (2008)

Choice Architecture: How Small Nudges Shape Big Decisions

The way choices are structured influences the decisions people make, often without them being aware of it.

Psychology & Human Behavior

Mar 164 min read

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